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Health Quality Learning Group monthly call - Better Support for Diabetics
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When: 3rd Wednesday of the month
10-11am eastern
Where: 218-844-0840, 493732#
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Health Quality Learning Group monthly call

The monthly calls support a Learning Network of people who want to explore new ideas, approaches and methodologies to address quality issues in service delivery, and improve the experience of patients and their families.

June 15, 2011 - 10-11am eastern
Better Support for Diabetics with Dirk Schroeder

Much of the success of treatment for Type 2 diabetes depends on the patient’s motivation and ability to make positive changes in behavior. When the insurer of a large chain of supermarkets wanted to make their educational materials more effective for Hispanic diabetics, they came to

Dirk Schroeder and his colleagues at HolaDoctor. Using a Positive Deviance approach, they identified patients who were successfully managing their diabetes, and worked with the insurer to produce new, culturally appropriate materials.

Dr. Dirk G. Schroeder is the Executive Vice-President and Co-Founder of HolaDoctor, the leading provider of culturally-appropriate communications, websites and health management solutions to the U.S. healthcare industry. HolaDoctor’s 200 clients include WebMD, Univision, CDC, Blue Cross Texas, and UCLA Medical Center, among others. Dr. Schroeder is an expert in Hispanic health and an Associate Professor of Global Health at Emory University. Dr. Schroeder has been working with Positive Deviance for over 15 years; he was the Co-P.I. on a large randomized trial of positive deviance to improve child nutrition in Vietnam and recently directed positive deviant study of Hispanic diabetics in Texas. Dr. Schroeder has worked in over 75 countries and is fluent in Spanish and Indonesian. He is the author of one book and over 100 scientific articles. Dr. Schroeder has Doctoral and Masters Degrees in International Nutrition from Johns Hopkins University and a Post-doc from Cornell. He completed his undergraduate work, with honors and distinction, at Stanford University.

Join us on June 15 to hear Dirk share this story, which may influence how your clinic or hospital approaches the challenges of patients living with diabetes. Bring your questions and your experience to this important conversation.

You may contact Dirk at

The Power of Positive Deviance BMJ 2004.pdf

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