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Plexus Institute Book Group Spring 2011
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When: Alternate Tuesdays
From 1:00 PM until 2:00 PM eastern
Where: 641-715-3300, access code 485743#
Contact: Prucia Buscell

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Good Ideas CoverHow do world-changing ideas emerge? And what environments are most likely to produce them? Join a vigorous exploration of Steven Johnson’s latest book Where Good Ideas Come From: The Natural History of Innovation and discover some provocative examples from history, physical science, culture, biology, and the world of nature. We often think great ideas come from individual geniuses having flashers of inspiration, but Johnson argues that’s mostly myth. He writes that innovations have happened through out history when seven identifiable patterns coincided with unusually fertile environments. "The more we embrace these patterns – in our private work habits and hobbies, in our office environments, in the design of new software tools – the better we will be at tapping our extraordinary capacity for innovative thinking,” Johnson writes. Each of the patterns gets a chapter in Johnson’s book.

Discussion Schedule:
Tuesday, February 22 - Introduction with Lisa Kimball, Liz Rykert, and June Holley
Tuesday, March 8 - Liquid Networks (Chapter 2) with June Holley
Tuesday, March 22 - The Adjacent Possible (Chapter 1) with Liz Rykert
Tuesday, April 5 - Platforms (Chapter 7) with Lisa Kimball
Tuesday, April 19 - Summary and emerging ideas with Lisa Kimball, Liz Rykert, and June Holley

Steven Johnson TEDtalks

Steven Johnson - Where Good Ideas Come From

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